Brand Manager

We are hiring for our client, a growing consumer-focused organisation, to appoint a Brand Manager to join its expanding marketing team.

This is a newly created Brand Manager role, offering an exciting opportunity for an experienced marketing professional to step into a fresh challenge at an important stage of the company's growth.

The successful Brand Manager will work across the full marketing mix, helping to shape brand strategy and deliver activity across packaging, product development, digital, social, PR, trade and consumer marketing.

Working closely with senior marketing, commercial and operational colleagues, as well as external agency partners, you will have the opportunity to take ownership of meaningful projects and see ideas progress from initial concept through to launch.

This is a particularly exciting time to join the business, with continued investment, growth plans and a strong focus on developing its brands and customer offering. The Brand Manager will have genuine scope to bring ideas to the table, influence activity and make a visible contribution rather than simply maintaining existing processes.

Top 3 Things to Know About This Job

1. Newly created Brand Manager role with genuine scope to shape the position.

2. Join a growing organisation at an exciting stage of its development.

3. County Monaghan-based, with responsibility across the wider Irish market and regular exposure to commercial partners and external agencies.

The Role

• Support the development and delivery of annual brand plans and marketing calendars
• Manage a varied portfolio of marketing projects from brief through to delivery
• Monitor consumer, market and competitor trends to identify opportunities
• Analyse relevant sales and marketing data and turn insights into recommendations
• Deliver integrated campaigns across digital, social, PR and trade marketing
• Support product development, launches and improvements to existing products
• Oversee brand content and ensure consistent brand communication
• Manage packaging development and artwork projects
• Work closely with commercial colleagues on customer presentations, promotions and sales materials
• Develop strong relationships with external agencies and creative partners
• Brief agencies, review creative output and monitor campaign performance
• Track brand and campaign results and identify opportunities to improve performance
• Support customer meetings, industry events and other brand activity
• Maintain marketing budgets, project trackers and relevant administration

The Person

• At least 3 years' experience within brand, trade marketing or a related marketing/commercial role
• Experience within consumer goods or a related sector would be advantageous
• Third-level qualification in Marketing, Business, Communications or a related discipline
• Strong project management skills with the ability to manage multiple priorities
• Commercially aware with confidence working with data and market insights
• Strong understanding of consumer behaviour and the Irish market
• Excellent communication and relationship-building skills
• Creative, curious and confident taking initiative
• Proactive approach with the ability to work independently
• Full driving licence due to travel requirements

Experience working with agencies, designers, printers or research providers would be advantageous.

The Opportunity

This isn't simply an opportunity to step into an established role and follow an existing playbook.

The Brand Manager will be joining at a point where the business is growing, investing and looking at what comes next. You'll have the opportunity to bring fresh ideas, take ownership of projects and help shape how the organisation presents its brands to customers and consumers.

For someone looking for a fresh challenge, greater ownership and the opportunity to make a visible impact, this could be an excellent next step.

The Rewards

• Competitive salary, dependent on experience
• Newly created position with genuine scope to make your mark
• Opportunity to work across a varied marketing mix
• Exposure to senior commercial and marketing stakeholders
• Growing organisation with continued investment and development
• Modern working environment
• Supportive and collaborative team
• Excellent opportunity for professional development and progression

Next Steps

For further information and to apply for this Brand Manager role, please contact Hunter Savage.

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Salary is usually negotiable. Salary details listed are to be used as a guide and are based on factors such as your experience and expertise.